Wrote copy and developed video content for the company website, blog, social media channels, press releases, email, newsletters, and other collateral. Provided content and PR strategy and direction. Acted as a liaison with community and business partners to help with messaging, PR, and content coordination. Contributed to social media channels and calendar.
Contributed creative direction, wrote copy for Amplify marketing initiative.
Managed photoshoot for global homegoods brand, Dyson, when the company took over a location to promote new product.